I’M NOT A CLOTHING BRAND, THIS IS SIMPLY MEMORABILIA FOR PERSONAL PROJECTS. EACH PIECE IS LIMITED AND WILL NEVER BE RESTOCKED.
A Masking Cap
This is about masking, something many of us who are neurodivergent are all too familiar with. The camouflage represents how we often have to hide or reshape our thoughts to blend in and make others comfortable, even when it means disconnecting from ourselves.
All profits go towards my diagnosis expenses incurred over the last six months. As an independent creative, I’ve funded every project out of pocket. This piece is part of that process – a statement, a symbol, a way to be seen...especially in the mirror.
Get Tested: https://embrace-autism.com/
Full Project: These Thoughts (Coming Soon)
Transparency
MATERIALS
Fabric: 100% cotton
Weight: 3.5oz
Shape: Vintage 5.5-panel
Profile: Medium-low
Brim: Short (6cm x 18.75cm)
Print: Real Tree Camouflage; Chain Stitch Embroidery
PRODCUTION
Supplier: Uncle Ric’s (Australia)
Producer: All Purpose Branding (Los Angeles)
COST OF GOODS SOLD (CGS)
Limit Order Quantity: 50
Hat Blank: $11.00
Hat Print: $6.50
Shipping Supplies: $0.90
METHODOLOGY
All cost are per item. The Rule of 3 Method sets the retail price at 3x the CGS to ensure sustainable growth while maintaining transparency. A pricing psychology adjustment may be used for strategic tweaking of prices to influence customer perception and buying behavior. It leverages psychological triggers to make prices feel more attractive, fair, or valuable.
PLEDGE
1.5% of all sales go to carbon removal projects via Stripe